Environmental Certification Is Part of Cuban Hotel DNA and Varadero's Identity

Foto: Naturaleza Secreta
The provincial delegate of the Ministry of Science, Technology and Environment (CITMA) in Matanzas, MSc. Oscar Luis García Méndez, guaranteed that Varadero will maintain its environmental management and ecological certifications despite "the potential withdrawal of international tour operators." This statement responds to concerns raised about the impact that the departure of these companies could have on environmental standards at hotels in Cuba's premier tourist destination.
García Méndez emphasized that environmental certification is part of Cuban hotel DNA and does not depend on any foreign chain. He explained that the environmental management system in Varadero follows a state policy driven by CITMA and that hotels have adopted good practices, including continuous monitoring of water quality, waste separation, the use of native species in landscaping, and reduced energy consumption.
These remarks were shared on his official social media accounts by Cuba's Minister of Science, Technology and Environment, Armando Rodríguez Batista, who highlighted the view that this organizational culture is sustained through periodic training and internal audits that ensure compliance with the international ISO 14001 standard and the requirements of the Sustainable Tourism Network.
He also supported the assertion that beach management, green areas, and waste management are carried out with 100 percent domestic resources, through state enterprises Gaviota and Gran Caribe, which play a fundamental role in this process.
García Méndez further detailed that local crews handle manual and mechanical beach cleaning without relying on imported machinery; they operate their own nurseries that supply salt-resistant plants with irrigation systems designed in Cuba, and they run local collection centers for the separation and recycling of glass, cardboard, and organic matter.
He concluded his remarks by stating, "If all foreign operators disappeared tomorrow, the hotels would continue to be certified," thereby challenging fears of a possible setback in Varadero's environmental management.
Add new comment